Kona Coffee Blog

At Hala Tree Coffee, every cup has always started with the land. On the slopes of Mauna Loa in Kona, our trees grow under the Hawaiian sun, nurtured by rich volcanic soil and cooled by gentle ocean breezes. Each cherry is handpicked, each lot carefully processed, and each roast crafted to bring out the unique flavors of 100% Kona Coffee. From the very beginning, we’ve been committed to one thing: sharing a true farm-to-cup experience. Now, we’re dreaming even bigger. We’re exci

From Pour Over to Pau: A Day at The Coffee LAB While our farm in Kona is where it all begins, the day-to-day rhythm of Hala Tree Coffee doesn’t stop there. Up on the lush windward side of Oʻahu, in the small town of Kaʻaʻawa, our cafe and education center—The Coffee LAB—brings a different kind of energy. Slower in pace, rich in community, but just as fueled by a love for exceptional coffee. Here’s a look inside a typical day for me, Brian—General Manager of the cafe

A Milestone for Hala Tree Coffee — and for Kona Innovation At Hala Tree Coffee, we’ve always believed that Kona coffee has more to offer than what many have come to expect. While the region is widely known for its smooth, traditional washed coffees, there’s also a growing movement of producers exploring new techniques, varieties, and flavor profiles. Over the past few years, we’ve quietly been experimenting—testing processing methods, planting rare cultivars, and in

Hala Tree Coffee Hosts Hawaii’s First Private Green Coffee Auction We’re making history! Hala Tree Coffee is proud to announce Hawaii’s first-ever private green coffee auction, and we couldn’t be more excited to share this milestone with you. This exclusive event marks a new chapter not just for us, but for the entire Kona coffee industry. As pioneers of this format in Hawaii, our goal is simple: to share the best of 100% Kona Coffee with the world. Why a Private Auction?

At Hala Tree Coffee, we believe in transparency, hard work, and a whole lot of heart—and no one embodies that more than our owner, Jean Orlowski. From the crack of dawn to the final task of the day, Jean is deeply involved in every aspect of what makes Hala Tree thrive. Here’s a look into a typical day in his life. 5:30 AM – Quiet Starts & Daily PlanningI’ve always been an early riser. There’s something peaceful about the early morning hours that helps me get ce